The Mr. Bio brand promotes healthy living by providing wholesome snacks for busy individuals. The logo design incorporates natural elements, such as leaves, to symbolize the brand's commitment to the environment. The character wearing glasses and a hat represents a knowledgeable individual who is concerned with your diet and nutritional needs. The eco-friendly packaging reinforces the brand's dedication to sustainability.
I designed the logo for Marco's Carmella ice cream to capture the essence of the Marco's brand while reflecting the delectable nature of the ice cream. I personally oversaw every detail of the packaging, from selecting the imagery to choosing the perfect colors that mirror the flavors. I personally crafted the curved labels to snugly fit the ice cream's shape, and I added depth to the design by embossing the flavor labels. This project truly showcases my ability to take a concept from conception to completion, infusing it with creativity and attention to detail at every step of the way.
I play an active role in brainstorming sessions, leveraging my creativity and keen design sense. Working closely with the packaging design and development team, I help create innovative products that stand out on store shelves. My duties include designing packaging for a variety of ice cream, dairy, and dessert products, as well as updating existing packaging to align with brand guidelines. I also use Photoshop to edit images for packages, craft typography, and provide content for websites and billboards. In addition, I contribute to the conceptualization, design, and execution of prototypes for engaging and cost-effective packaging materials.
One of my notable projects involved designing packaging that reflected the brand's identity. I also led a billboard campaign to promote Domino Dairy's new line of drinkable desserts. The billboard highlighted the diverse flavors and benefits of these desserts, making them especially appealing to children. For this campaign, I not only conceptualized the design but also photographed a young boy to feature prominently. I then created mockups of the packaging designs and seamlessly integrated them into the billboard layout.